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Every colour, measured

The answer

Every colour this shop names is sampled from the print file itself rather than chosen off a list, so the value below is the colour the picture is, not the colour someone decided to call it. Each print's measured value is published here for the same reason its size is: it is checkable, and a word like teal is not.

How is the colour measured?

The dominant value is read out of the finished file and sorted into a family. Nothing is typed by hand, which matters because a typed colour is a second thing to keep true — it drifts the first time a file is re-exported, and then the shop is filed under a colour it no longer is.

Blue prints

Cooler, and further off. Pale violet where the wash thins, settling towards slate where it gathers.

Blue, measured
Print Sampled colour
Ceramics II — Streak #A1A1D3
Ceramics V — Sediment #476383

Every blue print

Neutral prints

Almost no colour at all. A pale ground with the faintest tint held in it, closer to paper than to ink, and no edge anywhere for the eye to catch.

Neutral, measured
Print Sampled colour
Ceramics III — Field #808080

Every neutral print

Teal prints

Green with blue in it, or blue with green — it sits between and never settles. Dark enough to read as near-black where the wash gathers, thinned almost to paper where it lifts.

Teal, measured
Print Sampled colour
Ceramics I — Clearing #0D2E23
Ceramics IV — Verge #185E51
Ceramics VI — Band #104E5A
Impressions I — Scatter #487C76
Impressions II — Shoal #649893
Impressions III — Undergrowth #314E4A
Impressions IV — Rust #3B8178

Every teal print

Warm prints

Rust and clay, and the browner side of red. Earth colours, low in chroma, that sit against a pale wall without pulling the room towards them.

Warm, measured
Print Sampled colour
Ceramics VII — Seam #7F431D

Every warm print

Will it look like this on the wall?

Close, and quieter. The value above is the file; the sheet is uncoated matte paper, which reflects light rather than emitting it, so every colour reads a shade softer in a room than it does on a screen.